Friday, 4 July 2014

Call Tracking Software: Companies, Solutions, And Market Outlook 2014 - 2019

Call tracking software represents a means of recording information about incoming calls and allows the tracking of phone calls to be associated with performance based advertising and supplying additional analytic information about the calls. It allows firms to track the sources of inbound calls and identify specific channels and thus promotion performance (PPC, social media, SEO, etc.).